Business planning for natural areas

Balancing visitor management and resource use for effective environmental protection

If you have responsibility for a Botanic Garden or well visited environmental reserve you will already be familiar with the delicate balancing act required to ensure visitors have a fantastic experience without compromising the environmental values they came to enjoy.

Visitor management and business planning for natural areasGood business planning requires a sound understanding of the environmental values and ecology of the area in question. It requires obtaining reliable data on visitation rates where possible, and must also take into account resource, legal and governance constraints.Typically, development of a realistic business plan for a reserve or visitor facility requires the following elements:

Working with a range of stakeholders

Often development of a business plan will include liaison with an extensive range of public and private sector stakeholders. We have extensive experience in this arena, particularly with Mary Cairncross Scenic Reserve. This well known rainforest remnant was gifted to the council in 1941, and remains very dear to the local community. Work at the reserve is conducted in close consultation with the Management Committee and Friends of Mary Cairncross Association, volunteer interest groups with representatives from the local community, and must also take into account tourism and research interests.

For a fresh perspective on visitor and business  planning for your garden or reserve contact Shirley on 0409 235 432 or complete our online enquiry form.


Zipperlen Consulting

t: 0409 235 432
Contact us >

Mainstreaming the economics of nature

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Management by measurement

The Economics of Ecosystems and Biodiversity (TEEB)

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Environmental projects business planning

Dr Shirley Zipperlen PhD BSc
T/A Zipperlen Consulting
ABN 490 508 311 95

t: 0409 235 432
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